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Claves Para Dirigir En Tiempos De Crisis (ebook)

Name: Claves Para Dirigir En Tiempos De Crisis (ebook)
Price: 3.32 EUR
Availability: InStock
ISBN: 9789587200331

PEREZ MUNERA CARLOS ANDRES

-5% de descuento

Ebooks Economía Estudios y ensayos

Sinopsis

A lo largo de ocho capítulos, el autor pone bajo su lupa el análisis de grandes tragedias como la del Huracán Katrina, en Nueva Orleans; las denuncias contra el presidente colombiano, Álvaro Uribe Vélez por los supuestos aportes hechos a su campaña, por grupos paramilitares; los entretelones de la renuncia del ex presidente Andrés Pastrana a la embajada en Washington; las consecuencias sobre la imagen de América Airlines, tras la masacre de las torres Gemelas; en fin, un variado muestrario de casos que dejaron sus huellas en el imaginario público. Este libro resulta una valiosa herramienta para los responsables del planeamiento estratégico no solo en las grandes empresas o en el estado, sino también para quienes están vinculados profesionalmente con partidos políticos y que aspiran a conducirlos.